Our Mission
Our mission is clear: to help real estate professionals generate more listings, close more deals, and build the kind of business that delivers lasting success. Through hands-on coaching, proven sales techniques, and a no-excuses approach, we equip agents with the tools, strategies, and confidence to win in any market. We’re here to cut through the noise, focus on what works, and help you achieve measurable results you can bank on.
The Expert in Teaching People How to Sell
Meet Ed Escobar
Ed Escobar’s journey in sales began in 1976, as he started his career in real estate. With the Florida market filled with licensed agents, Ed quickly recognized that standing out from the crowd was essential. He discovered that the key to success was not just in having a license but in mastering the art of selling, and his dedication to this pursuit set him apart as a top-producing agent with countless awards in recognition of his performance.
A Legacy of Training Excellence
In 1984, Ed co-founded the renowned Sweathogs® training program with Floyd Wickman. Built on the philosophy of “We Get by Giving,” Sweathogs® was designed as a spaced-training program, guiding agents toward long-term success through structured, repeatable practices. Over 120,000 real estate professionals across North America and Canada have graduated from this program, making it one of the most results-producing training platforms in the industry.
A Proven Track Record of Success
Throughout his career, Ed has inspired and transformed the lives of more than 130,000 agents, helping them realize their potential and dramatically increase their production. His coaching style combines humor, motivation, and actionable advice, changing how agents view and achieve success in real estate. Ed’s passion for coaching has driven him to dedicate his life to teaching and empowering others to master the skills essential for thriving in their careers.
Program Highlights
Ed Escobar’s Coaching and Accountability Program offers unique features designed to drive success for every participant:
Customized Coaching Sessions
Tailored to meet your individual needs and goals.
Proven Sales Techniques
Focused on real-world application, helping you to close more deals.
Weekly Accountability Check-Ins
Keep you on track and motivated with structured goals.
Tools for Lasting Success
From scripts to time management systems, Ed’s program provides the resources needed for sustained growth.
Why Choose Ed Escobar’s Program?
With a proven track record, a unique approach to sales training, and an unwavering commitment to his clients, Ed Escobar’s program stands out as a premier choice for agents who want to succeed. Whether you’re a seasoned pro or just beginning, Ed’s expertise can help you elevate your performance, exceed your goals, and achieve the career you’ve always dreamed of.
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